Ford’s 3 Latest Industry-Exclusive Technologies take home the Gold as 2011 Edison Award Winners

PRLog (Press Release)– Apr 11, 2011– Ford's rear inflatable seat belts, MyFord Touch and MyKey earned high recognitions at the 2011 Edison Best New Product Awards gala in New York.

The three of Ford's industry-exclusive technologies took home Gold in their respective categories.

Ford's SYNC AppLink feature also captured recognitions and was awarded a Silver award that same night!&# buick 13;

"We are pleased that our latest consumer technologies have been recognized as Edison Award winners, a testament to our skilled and motivated teams that are passionate about and committed to develop dodge ing industry-first innovations our customers want and value," said Derrick Kuzak, group vice president, Ford Global Product Development.

Winners this year were chosen by 2,000 members of the not-for-profit Marketing Executives Networking Group. The Marketing Executives Networking Group is an organization comprising America's top marketing professionals and academics chrysler .

During the evaluation process, the nominees were judged based on marketplace innovation, marketplace success, te aston martin chnological innovation, market structure innovation, societal impact and design innovation.

Ford CEO Alan Mulally was also presented with the prestigious Edison Achievement Award by the Edison Program. He was awarded for his significant and lasting contributions to innovation throughout his career!

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source: Ford

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